SHANGHAI, CHINA -Main international hospitality firm Hilton (NYSE: HLT) at present introduced the grand opening of Conrad Chongqing, establishing its 700th lodge in Larger China. This important milestone underscores Hilton’s continued development within the area and marks the luxurious model’s debut within the mountain metropolis, additional increasing Hilton’s presence in West China.
China stays a pivotal marketplace for Hilton’s strategic development. With a presence in additional than 240 locations throughout the nation, Hilton’s 10 distinct manufacturers proceed to raise the journey expertise for Chinese language friends. Within the first half of 2024, the corporate’s enlargement launched Hilton manufacturers to 25 new places throughout Larger China, together with Changshu, Guilin and Rizhao.
It’s a testomony to the pace and scale of Hilton’s development in China that we mark our 700th property lower than a 12 months after we opened our 600th property right here. With one in three lodge rooms underneath building right here bearing a Hilton flag, we proceed to guide the {industry} because the quickest rising worldwide lodge firm in China and are higher positioned than ever to increase our signature hospitality to much more locations within the nation. Alan Watts, president, Asia Pacific, Hilton
Since our first lodge in mainland China opened in Shanghai in 1988, we’ve got grown along with China’s tourism and hospitality {industry} for greater than three a long time. We’ve got added greater than 100 new inns to our portfolio yearly, for 5 consecutive years. With our numerous portfolio of manufacturers, we sit up for additional enriching the journey expertise for our friends with the sunshine and heat of our hospitality. Qian Jin, president, Larger China and Mongolia, Hilton
Accelerating brand-led development throughout numerous segments
Hilton’s full-service portfolio, led by its flagship Hilton Resorts & Resorts model, has made important inroads within the Yangtze River Delta area. Current openings embrace Hilton Changshu and Hilton Shanghai Metropolis Middle, with three extra Hilton Resorts & Resorts and DoubleTree by Hilton properties in Shanghai set to open within the fourth quarter of this 12 months. In Might, DoubleTree by Hilton Yantai Golden Coast started welcoming friends alongside the enduring Bohai Coastline, extending the model’s signature heat hospitality.
Hilton has achieved notable development within the centered service section. Earlier this 12 months, Hilton Backyard Inn celebrated its tenth anniversary in Larger China, with 80 inns at present buying and selling and an additional 180 in its improvement pipeline. The model not too long ago launched its new regional prototype, “Hilton Backyard Inn • Gen A,” designed particularly for Chinese language friends to ship its signature bright-hearted hospitality. Hampton by Hilton has additionally expanded quickly, now working over 390 inns, whereas Home2 Suites by Hilton celebrated its fourth anniversary in China this June, with a portfolio of roughly 60 operational inns.
Staying attuned to the evolving preferences for distinctive existence and lodge experiences amongst Chinese language friends, Hilton is actively increasing its way of life lodge model community in China. Within the first half of 2024, the corporate signed agreements for Cover by Hilton Shanghai Belfry Plaza and Cover by Hilton Shanghai Worldwide Resort, each designed to place Shanghai as a premier vacation spot for cultural tourism.
Hilton’s luxurious portfolio in China at present consists of roughly 20 operational inns underneath the Waldorf Astoria and Conrad Resorts & Resorts manufacturers. With plans to double its luxurious presence over the following decade, Hilton is increasing in fashionable locations resembling Mount Qingcheng, Nanjing, Hangzhou, Suzhou, and Chengdu. Via the corporate’s unique strategic partnership with Small Luxurious Resorts of the World (SLH), Hilton Honors members can now additionally e book stays at collaborating SLH inns throughout China.
Conrad Resorts & Resorts, impressed by Hilton’s founder, Conrad Hilton, seamlessly blends daring design with curated modern artwork, setting a brand new commonplace for luxurious inside Hilton’s model portfolio. With almost 50 properties spanning 5 continents, Conrad Resorts & Resorts will be present in famend locations resembling New York, London, Singapore, and the Maldives. 15 Conrad inns are working in Larger China with 15 extra within the pipeline, masking main cities resembling Beijing, Shanghai, Guangzhou, and Shenzhen, in addition to fashionable journey locations like Hangzhou, Xiamen, and Jiuzhaigou.
By the top of 2024, Hilton is about to function greater than 15 inns in Chongqing, spanning all model classes—luxurious, way of life, full-service, and centered service. Company can expertise a various vary of Hilton manufacturers, together with Conrad Resorts & Resorts, Curio Assortment by Hilton, Hilton Resorts & Resorts, DoubleTree by Hilton, Hampton by Hilton, and Home2 Suites by Hilton. Notably, Curio Assortment by Hilton, one in all Hilton’s way of life manufacturers, is anticipated to make its debut in Chongqing by the 12 months’s finish.
Office Champion Hilton Fuels Continued Success in China
Honored as “The Legend” by Nice Place to Work® for rating among the many “Greatest Workplaces in Larger China” for 9 consecutive years, Hilton stays dedicated to fostering an industry-leading tradition of inclusion, wellness, development and goal for its over 35,000 Staff Members throughout Larger China.
Hilton has considerably invested within the improvement of native expertise, leading to over 93% of its lodge basic managers in China being Chinese language as of March 2024. Demonstrating its dedication to inclusivity, over 28% of Hilton’s Larger China Basic Managers are girls and over 2% of its Staff Members are people with disabilities.
Pioneering the adoption of the “GIG” mannequin, Hilton is the primary worldwide lodge group in China to supply versatile employment throughout over 90 cities, leading to over 200,000 shifts accomplished. This method enhanced operational efficiencies, fostered stronger connections with native communities, and offered versatile job alternatives in an evolving work panorama.
About Hilton
Hilton (NYSE: HLT) is a number one international hospitality firm with a portfolio of 24 world-class manufacturers comprising greater than 7,600 properties and almost 1.2 million rooms, in 126 international locations and territories. Devoted to fulfilling its founding imaginative and prescient to fill the earth with the sunshine and heat of hospitality, Hilton has welcomed over 3 billion friends in its greater than 100-year historical past, was named the No. 1 World’s Greatest Office by Nice Place to Work and Fortune and has been acknowledged as a worldwide chief on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has launched industry-leading know-how enhancements to enhance the visitor expertise, together with Digital Key Share, automated complimentary room upgrades and the flexibility to e book confirmed connecting rooms. Via the award-winning visitor loyalty program Hilton Honors, the almost 190 million Hilton Honors members who e book instantly with Hilton can earn Factors for lodge stays and experiences cash cannot purchase. With the free Hilton Honors app, friends can e book their keep, choose their room, examine in, unlock their door with a Digital Key and take a look at, all from their smartphone. Go to tales.hilton.com for extra data, and join with Hilton on Fb, Twitter, LinkedIn, Instagram and YouTube.